In the absence of a conversation in the LB Smith Ford Lincoln showroom between a salesman and a customer, direct-to-fan (D2F) engagement is the most effective path to create, build, and sustain a community of fans and consumers.
Deeter Gallaher Group has created a video campaign for Smith Land & Improvement Corporation in the spirit of the company tagline—Commitment to Community. Opportunities for Enterprise.SM
A series of 800-word opinion editorials by Patricia A. Husic were printed in several media outlets. They offered “locally owned, locally loaned” Centric Bank an ideal opportunity to showcase the strength and security of their relationship-focused bank.